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Your 12 week roadmap
Six phases, in order, with a builder's week each month so you can build. Cohort 1 kicks off Wednesday, December 2, 2026.
You get the full day by day calendar when you join.
- Kickoff
Wed Dec 2
Cohort 1 begins with a live kickoff call with Kara.
- 1Phase 1
Clarity
Weeks 1 to 2, December
Do you know what you sell, to whom, at what price, and can they find you?
You leave with: You can say your offer and your number out loud without flinching.
- 2Phase 2
Connect
Weeks 3 to 4, December
When someone raises a hand, is there somewhere for them to land?
You leave with: No enquiry arrives anywhere except into your system.
Builder's week: no coaching calls, time to build - Holiday pause
Dec 23 to Jan 7
The cohort clock pauses. Details soon.
- 3Phase 3
Captivate
Weeks 5 to 6, January
Are you being seen, by people and by the machines people now ask?
You leave with: A stranger asking about your category finds you.
Builder's week: no coaching calls, time to build - 4Phase 4
Close
Weeks 7 to 8, Late January to early February
Does the conversation actually become a sale?
You leave with: Every opportunity sits in a named stage with a named next action.
- 5Phase 5
Cultivate
Weeks 9 to 10, February
Do they stay, and do they buy again?
You leave with: The second purchase is designed, not lucky.
Builder's week: no coaching calls, time to build - 6Phase 6
Champion
Week 11, Late February
Are you the one who gets referred to, and could a stranger tell by looking?
You leave with: You are the name that comes up, and the evidence is visible online.
- Graduation
Week 12, early March
Graduation week: a catch up call on Wed Mar 3 and a graduation session on Thu Mar 4.
A rhythm you can plan around
Two live calls a week
Kara on Wednesdays, Phil on Thursdays, 11 am ET.
A builder's week each month
No coaching calls, so you can build. Phil's Thursday call becomes a body doubling session.
Find your first phase
Your free BoostCamp Checkup shows which phase to focus on first.
